Spending a few hours every weekend at the supermarket, shopping for ingredients and food for the rest of the week has been a common activity for decades. It wasn’t until the recent few years that people have become to get comfortable with online shopping, specifically online grocery shopping. There have been companies such as Instacart for example, where you can select items from a grocery/supermarket store that you typically shop at, online, and then someone will go, pick up those items for you and deliver them right to your door.

Amazon didn’t turn a blind eye to the idea that there is a growing trend of people doing their grocery shopping online. Between 2013-2014, Amazon began introducing “AmazonFresh” to major cities and has been aggressively growing their reach since then. Earlier this year, during the summer, Amazon made the announcement that they are purchasing WholeFoods for $13.7 billion dollars!  It’s been a few months since the purchase has been announced, but items that you would typically find in WholeFoods have begun to appear within AmazonFresh – and at a remarkable discount!